Stand out with best-fit families

doris is a school discovery platform that matches parents with the right international school for their children based on their unique needs. Showcase what makes your school unique, connect with parents looking for what you offer early in the journey, and get real data on how they make decisions.

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The school search experience is changing

Parents are searching in new ways, with more turning to AI tools to discover options. Ads reach fewer families, and the landscape is more crowded than ever. It’s easy to spend thousands and still miss the right parents.

doris cuts through the noise. Thanks to doris AI, we put your school in front of families who are actively looking for what you offer early in the discovery journey. This means less wasted time engaging with prospective families who aren't the right fit, and more enrolments.

 

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BENEFITS

Why schools choose doris

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Reach best-fit families

Parents arrive on doris with clear needs and strong intent. doris AI matches your school based on their needs and requirements, so your admissions team can focus on building trust and meaningful connections.

Stand out

Showcase your points of difference

Your profile lets your school shine, with space to highlight your approach, strengths and character, so parents get a clearer sense of what makes it special. An excellent way to make a great first impression.

Parent engagement

Engage parents across their journey

Families who use doris are more keen to take the next step after viewing your profile. They can visit your website, make an enquiry, and find your open houses and live events on the doris calendar to connect in person.

Data insights

See what's working and why

The built-in insights show exactly how your marketing performs, how parents search for your school, and how they compare you to your competitors, so you can invest where it counts.

“For the very reasonable cost of joining doris, schools quite simply cannot afford not to participate — it’s less than the value of one learner. In just six months, we have already exceeded one confirmed joiner. And, as we all know in the marketing world, brand awareness is key. The more families who engage with your school over time, the more recognised and trusted your brand becomes.”
Matt Hall, Director of Marketing and Admissions, Nexus (Singapore)
TESTIMONIALS

What parents say

"Navigating international schools felt overwhelming - until we found doris. It understood our family's needs and helped us cut through the noise to find a school that truly fit. It felt like having a local expert guiding us every step of the way. doris was the shortcut we didn’t know we needed."

“We went on the 'let's find an international school for our son' adventure last year and were lucky to have friends that gave us great advice. Without those connections, the process would've been much harder. That's why doris is such a great idea: it gives every family access to the kind of local insight that made all the difference for us”

“doris gave me the perfect starting point for my school search. I had no idea where to begin, but it quickly helped me build a shortlist of schools that matched my values.”