Parents walking their child to school

Meet the parents actively comparing schools.

Most of the school research process is invisible. It happens on spreadsheets, browsers, WhatsApp chats and at home. It happens on doris too. Here's how prospective families are using it to find, compare and explore schools.

How parents engage on doris

There's a lot happening on doris every day. Here are some numbers that show you how families are using doris to explore schools, compare options and connect with those that make the shortlist

1.1M

parents used doris to search for right-fit schools

850,000+

school profiles viewed by interested parents

50,000+

shortlists created by high-intent families

42,000+

next steps, including enquiries and tours booked

Watch real user sessions

Five sessions that show how prospective families research, compare and connect with international schools worldwide.

Early research

Learning about schools in Spain

Parent based in
Albania
Searching in
Spain

This 7-minute session features an Albanian parent very new to the school search. They start by learning about the International Baccalaureate curriculum in one of our guides, then look at IB school options in Spain.

The session ends with the parent using the fee estimate calculator in their local currency.

Know what parents want

Parents use doris from around the world. Some are researching schools before a relocation; others already live in-country and are comparing the strongest options for their children.

doris lets you see where interest families come from, what they look for in a school, which other schools they are considering, and the actions they take to connect with you.

Need a market-specific view? The doris team can provide a personalised overview of parent activity in your region.

doris school discovery platform showing international schools on a map

Frequently asked questions

How many parents use doris each month?

More than 300,000 parents use doris every month to find international schools for their children.

How many parents actively compare school profiles?

More than 6,000 parents per day are actively viewing and comparing matched school profiles.

Where does the audience come from?

The mix is very market dependent and changes over time, including expat and local families. Some of the top countries expat families browse from include the United States, the United Kingdom, Australia, France, Germany, the Netherlands, the Middle East, China and India.

What can partner schools learn about this audience?

Partner schools receive insights into where interested parents are based and what they do on the school profile, including website visits, prospectus downloads and tour bookings. A Premium licence gives partners access to competitor and market data.

Father hugging his son before school

Earn a place on the shortlist.

Book a conversation about getting seen earlier, standing out in comparison and learning what parents respond to.