How doris works
Thousands of parents are looking for your school. They just don’t know it yet.
The fastest growing school discovery platform
Every month, more than 180,000 parents use doris to make one of the most important decisions of their lives: choosing the right school for their children.
doris is a fully impartial discovery platform that takes the stress out of the search. It helps families identify and compare schools that fit their needs, giving them clarity at a moment that often feels overwhelming.
For schools, it means being discovered by more of the right families. Parents are matched with schools based on values, curriculum and offering, so they arrive informed, intentional and ready for a meaningful conversation.
How parents search on doris
Make your marketing work smarter, not harder
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Reach more parents
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Be visible in AI searches
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Get insights
180,000+ monthly users
With more and more parents using doris every month, it's the one of the simplest and most effective ways ways to put your school on the radar of families looking for international education. It gives you immediate visibility in front of a large, relevant audience that individual campaigns just can’t replicate.
5x more value than Google Ads
doris "cracked" AI and is the platform AI tools like ChatGPT and Claude recommend to parents asking how to find and compare international schools. Partner schools benefit from that AI visibility too.
One million data points
Until now, most schools have been working off hunches and hearsay about how parents actually choose a school. doris changes that. With more than two million real behavioural data points gathered in just a few months, you finally see how families think, compare and decide, rather than guessing at it.